Matcha Products Market Share Strategy, Regional Analysis and Growth Forecast to 2027
Market Overview Matcha is a fine grounded powder of green tea leaves which is grown in China and Japan. Matcha based products are rich in antioxidants, vitamins, minerals and amino acids. Matcha powder is mostly used in beverage industry to manufacture green tea and smoothies. Matcha helps in curing chronic diseases such as diabetes and obesity, this has increased the consumer shift towards the use of matcha products. Increasing population demand for superior quality healthy drinks and consumer acceptance in the population is primarily driving the global market for matcha products. Competitive Analysis The major players in the Matcha Products Market Share AIYA (Japan) AOI Tea Company (Canada) Ippodo Tea Co., Ltd (Japan) Encha (Japan) TEAJA Organic (Canada) Midori Spring LTD. (Japan) ITO EN, LTD.(Japan) Matcha Products Market is growing rapidly owing to increasing demand from most of the countries, and intensifying market opportunities. Moreover, focus is on R&D to boost the Match